Business Spotlight: James Peterson Plumbing & Heating

Business Spotlight: James Peterson Plumbing & Heating

Stratlign started to work with James Peterson at James Peterson Plumbing and Heating last year and it has been a pleasure to assist him in his business journey. It is always inspiring to see people go after their goals and so we want to share with you a bit of James story and words of advice.

Can you describe your business and what you do?

At James Peterson Plumbing and Heating, I work on residential and commercial buildings. I install and maintain plumbing systems, gas hot water heating equipment, mini split air conditioning, and gas piping. I use my past construction experience to venture into complete bathroom remodeling. I service homes and businesses in the upper cape area.

Was there a specific defining moment that made you decide to start your business? Was there a big push?

Yes, approaching my tenth year at my previous job. I sat down and thought about my 5 year goals. I’ve always had a goal to own my own business. I thought to myself “why wait any longer?”, when I felt I was ready in that moment.

Which skills or resources have helped you the most along your business Journey so far?

I think the most important resource I’ve utilized is the strong connection I have with other business owners. Along with becoming a master plumber that has allowed me to hire an apprentice.

What will people get from your business that they won’t get anywhere else?

When you hire me you will get open and honest communication. I’m economical and will not push anything you don’t need. I value high quality work. My work is meticulous every step of the way, in all aspects.

Do you have one piece of advice you would give to someone wanting to start a business of their own?

There’s never a perfect time. With that being said, have a plan, do your research, and bite the bullet!

If you are in the upper cape area of Massachusetts and would like to support your local and small businesses, reach out to James at or (774) 392-3205 for your plumbing and heating service needs. You can also find him on Facebook by clicking here!


Your Guide to Set Up Subcontractors the Right Way

Are you having trouble collecting information from your subcontractors? Download our “Subcontractor Checklist Packet” to know what you need from them for 1099’s, workman’s comp, and liability audits. We’ve even included a contract for reduced liability!

Justice Bragg

Business Development Specialist, Florida

At work, Justice is passionate about helping the team make decisions and connections that propel the business forward. He prioritizes client satisfaction by serving as a medium to facilitate communication to the proper channels making sure every issue is properly addressed.

Outside of work, Justice enjoys exercising by going to the gym and playing pickleball with his friends. He is a self-proclaimed foodie who can’t say no to trying a new restaurant, sometimes even immediately regretting it.

Zachary Williams

Staff Accountant, Florida

At Level Accounting, Zach is responsible for bookkeeping & payroll. He is dedicated to ensuring financial success for our clients.

Beyond the office walls, Zach’s weekends are filled with adventure, whether he’s exploring Florida’s hidden gems with his wife or battling it out in tournaments. When it’s time to unwind, you’ll find him at the movies or casting his line out for a relaxing fishing session.

Melanie Jerome, MBA


Meet Melanie J, one of our senior staff accountants! Melanie ensures your financial health with precision and expertise. Beyond the office, she’s a true crime enthusiast who loves traveling and outdoor adventures. Whether she’s balancing books or exploring new trails, MJ’s dedication and skill set the standard for excellence in our team.

Seren Lunsford, MBA


Meet Seren, one of our dedicated staff accountants here at level accounting! She is responsible for bookkeeping & payroll. Outside of the office, you can find her on the sidelines of a soccer pitch, karting track, or baseball diamond, cheering on her two active boys. Seren is also a proud owner of two gentle giants, her beloved Great Danes. In her downtime, she channels her creativity into baking and decorating sugar cookies, always eager to experiment with new baked goods ideas and recipes. With her expertise in accounting and her passion for family, pets, and baking, Seren brings a unique blend of professionalism and warmth to our team.

Ivette Rivera


Ivette Rivera is our Executive Assistant at Level Accounting, juggling schedules and keeping things running smooth.

When she’s not crushing it at work, Ivette is an avid participant in her church community. As a mom, she’s all about those quality moments, whether it’s baking up a storm, hitting the water for some kayaking fun, or just chilling with a good book or binge-worthy show. And let’s not forget her partners in crime at home: Harley Quinn, the fridge-raiding pit bull, and Atlas, the cat who rules the roost. Ivette’s all about that balance between work hustle and personal bliss.